Heeramandi: The Daimond Bazaar is a period drama TV series created by legendary filmmaker Sanjay Leela Bhansali. Made exclusively for Netflix, it features an ensemble cast of Manisha Koirala, Sonakshi Sinha, and Aditi Rao Hydari.
The project carried great buzz because of the cast and crew involved, but upon release, it was met with a mixed-to-negative reception from critics and audiences. Despite the poor response, it attracted great viewership on Netflix globally, thanks to its massive scale, grand sets, and theme.
Within five days of release, Heeramandi was streamed for a record 4.5 million minutes, trending No. 1 in many territories, including India. Even on the global chart, it was No. 2 in most-streamed web series. This can be attributed to the unparalleled brand value Bhansali enjoys among Hindi audiences.